Izod
Aaron Rodgers
+
Colin Jost
​
Multi season partnership with Aaron Rodgers and Colin Jost to promote (the humorous) Izod lifestyle and product.
​
360 campaigns with regional and
national targeting through broadcast, in-store, paid media,
e-comm, direct mail, scheduled marketing, social and retail partnerships with jpc & kohl's .
​​
brand strategy, creative direction, casting,
scouting, post production direction/involvement
through to consumer facing.
Credits
Agency: PVH Marketing
Creative Directors: Anthony Trama, Samantha Truedsson
SR Art Director: Paul Connolly
Styling: Chad Kincaid
Photography: Ben Watts + Andrew Casey
Director of Video: Mike Kelly + Kris Walter
Videographer / DP: Ben Orisich + Evan Jake Cohen
Image Retouching: Splash Worldwide
Producer: Scott Boucher Productions
It's just
better
to
sweater
together.
Izod Rugby
"No Aaron Rodgers were harmed.." #911
Fall into a World where
EVERY DAY IS SATURDAY
Over the last couple of years, days have bled into one another and we are just now
getting back to what life used to be like. It’s time to get back to what’s good,
what's fun, what's hopeful – it’s time to bring back Saturday.
​
in-store / digital / social campaign featuring arron rodgers in various scenarios wearing Izod sportswear.
