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Save Ellis Island

 

Philanthropic based campaign

to help educate, create awareness and
encourage donations for the restoration
and preservation of Ellis Island.

 

Shot in the original rooms and structures on the island, the cast was comprised of real people, models and celebrities all of whom had family that immigrated through Ellis Island. participants included: Michael Phelps, Christian Slater, Joe Montana, Elliot Gould, Catharine Mcphee, Richard Belzer, Carmine Giovinazzo, Kristin Cavallari and select cast members of The Sopranos.
 

Multi channeled campaign including OOH,

print ads, in-store, direct mail,
radio and limited edition book
with profits going to the
Save Ellis Island Foundation.